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Global - Olympic Opening Ceremony

U.S. - Labor Day

Taiwan/Hong Kong - Winter Solstice Festival

Candada - Thanksgiving

Facebook Cultural Moments

Celebrate the moments that connect the world

Agency: B-Reel

Role: CD / Art Director

Facebook needed a way to develop a deeper and more meaningful engagement with its 1.5 billion global users.

 

Working with B-Reel, I helped manage a special team of illustrators and animators that could quickly create unique papercraft stories to highlight and honor significant cultural moments around the world.

Facebook NYC Subway Anniversary | Creative direction by Jon Bunning

U.S. - Anniversary of NYC Subway Opening

Facebook Boxing Day | Creative direction by Jon Bunning

United Kingdom / Canada - Boxing Day

Facebook Día De Muertos | Creative direction by Jon Bunning

Mexico - Día De Muertos

Facebook Double Ninth Festival | Creative direction by Jon Bunning

Taiwan / Hong Kong - Double Ninth Festival

Facebook Hangeul Day | Creative direction by Jon Bunning

Korea - Hangeul Day

Facebook International Kite Flying Festival | Creative direction by Jon Bunning

India - International Kite Flying Festival

Facebook Annular Eclipse | Creative direction by Jon Bunning

Global - Annular Eclipse

Facebook Statue of Liberty 130th Anniversary | Creative direction by Jon Bunning

U.S. - Statue of Liberty 130th Anniversary

The distinctive papercraft style was chosen to bring out the humanity in Facebook’s digital platform.

© 2025 Jon Bunning | Branded Content & Commercial Director | Creative Partner for Brands | hello@jonbunning.com

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